Roth \ Tevet > Experience Design
Article or RSS item submitted by Ty Wenzel • Mar 15th, 2008 • Category: Green Me Baby! | 15 views
Being in the “experience design” world professionally myself these days, I was very interested to check out the work of Tel-Aviv, Israel based designers Roy Roth Yaal Tevet. They say:
We explore all design disciplines, creating exciting, multi-sensual experiences for the public domain, telling a new story each and every time. We are always looking for new boundaries to cross.
Their work covers a broad range of disciplines for a broad range of clients, including exhibitions, public spaces, cafés, bars, restaurants, clubs and products.
What I appreciate about their work is that they are able to skillfully navigate multiple disciplines and genres, creating environments which work emotionally as well as intellectually. And that really is the key to the idiosyncratic world of experience design. You must be adept at designing from a variety of perspectives, not just from your own aesthetic.
Link: Roth \ Tevet
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