Color Forcasting for Design:

Color Forcasting for Design

By admin • September 16, 2007

In my previous 1980s Fashion life (I worked for both Bloomingdale’s and Cosmopolitan Magazine), I used to forecast trends for clothing and textiles. What this entailed was researching what people were wearing and/or doing in hot locations such as St. Tropez, Paris, Milan and even the New York subways (remember when Lagerfeld put out that insanely inappropriate hip-hop black leathery line under Chanel? Yeah, fingerless biker gloves for $1500 a pop, doh.

Anyway, I would put together different boards and slideshows based on themes that were peeking out in these trendy places. Some of the names were “Menswear for Women” or “Innerwear for Outerwear” … You get the drift. We would come up with names for colors that were rather hot - this is the arena from which the fashion business came up with the term, “The New Black.” Usually it was brown or navy. But you’d never in a million years call it brown. You’d call it “cappuccino” or “Midnight Blue.” For reds we would scour lipstick colors for help if we couldn’t come up with a dreamy name for the basic fire-engine red. It would be something like “Scorched Scarlett.”

Not a lot changes in terms of designing for the Internet. Color schemes can look tired or yesterday. I’ve put together some color schemes that I think will look really hot for 2008 and some names I would have given them if I were doing this for some company again.

Here are my color choices for the coming season, I’ll call Spring 08:

NEW Pantone Pastel formula guide coated/uncoated GG1208
US $64.99
End Date: Friday Aug-29-2008 18:06:02 PDT
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Pantone Replacement Chip Pages
US $4.00
End Date: Friday Aug-29-2008 19:16:44 PDT
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Pantone Matte Formula Guide GG1203 - New
US $39.95
End Date: Friday Aug-29-2008 22:21:46 PDT
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PANTONE® formula guide coated, uncoated Brand New 2008
US $69.99
End Date: Friday Aug-29-2008 23:51:35 PDT
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SHARP 812SH PANTONE Softbank Pearl Pink Japan UNLOCKED.
US $232.68
End Date: Saturday Aug-30-2008 4:00:15 PDT
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NEW Pantone Color bridge uncoated GGS204
US $106.99
End Date: Saturday Aug-30-2008 4:05:04 PDT
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Pantone Color Bridge Coated GGS201
US $89.99
End Date: Saturday Aug-30-2008 9:25:50 PDT
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New Pantone 2008 Formula Guide - Brand New 2 Book Set
US $67.50 (0 Bid)
End Date: Saturday Aug-30-2008 10:14:59 PDT
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PANTONE PMS formula guide solid coated uncoated 3rd ed
US $42.00 (11 Bids)
End Date: Saturday Aug-30-2008 10:39:13 PDT
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Pantone Color Guide 4 color process Coated and Uncoated
US $32.00 (10 Bids)
End Date: Saturday Aug-30-2008 11:02:02 PDT
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Pantone Letraset 90 different colors Markers
US $26.50 (3 Bids)
End Date: Saturday Aug-30-2008 12:40:20 PDT
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PANTONE Color Bridge Set (NEW)
US $109.00 (0 Bid)
End Date: Saturday Aug-30-2008 14:50:26 PDT
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PANTONE Color Bridge Set (NEW)
US $109.00 (0 Bid)
End Date: Saturday Aug-30-2008 14:50:27 PDT
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Pantone Solid Color Chip Book (NIB)
US $135.00
End Date: Saturday Aug-30-2008 14:52:14 PDT
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PANTONE SOLID COLOR FORMULA GUIDE solid matte (NEW)
US $42.00
End Date: Saturday Aug-30-2008 14:52:18 PDT
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Pantone Metallic Chip Book
US $149.88
End Date: Saturday Aug-30-2008 14:54:33 PDT
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Pantone Solid Color Chip Book (NIB)
US $135.00
End Date: Saturday Aug-30-2008 14:54:34 PDT
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New In Box Pantone Huey Pro Monitor Color Correction
US $110.00 (17 Bids)
End Date: Saturday Aug-30-2008 15:13:10 PDT
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Pantone Color Bridge / Coated - New unopened book
US $43.49 (12 Bids)
End Date: Saturday Aug-30-2008 16:11:30 PDT
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